daniel 
白金创意国际大学生平面设计大赛由中国美术学院与浙江省美术家协会共同主办，自2000年创办至今，已成功举办22届，始终致力于为新生代设计力量创造优质、多元、国际的交流平台，年轻的准设计师们也同样以无比的热情与无畏的精神投入到竞赛当中，尽情释放自己的激情与才华。第二十二届白金创意国际大学生平面设计大赛，于2021年10月22日22时正式启动，历时66天，截止至2021年12月27日24时。
本届白金创意大赛聚集15位海内外知名设计师参与评选，先后开展了4轮的严格审核，完成了包含主题设计竞赛单以及自由主题设计竞赛单元在内，共计10项类别的评选工作。最终在众多优秀的投稿作品中选拔出461件获奖作品。
总收件数：
28594
参赛人次：
14972
国家及地区：
19
>> 自由主题竞赛单元——B1.插图设计类别共产生50件获奖作品。金奖空缺、银奖1名、铜奖2名，优秀奖17名、入围奖30名。>>
-空缺-
异城
作者: 罗明军 | 导师: 张宝华
院校: 清华大学
Extraordinary Space
Designer: Luo Mingjun | Adviser: Zhang Baohua
School: Tsinghua University
作品以当前社会痛点“塑料污染”为契机，以塑料垃圾进行再生设计。图案特点：原创作品，将世界建筑遗产“巴黎圣母院”“圆明园”等已经毁灭的建筑为主要元素，表达人类的破坏与贪婪，让大自然的反噬席卷而来。以此呼吁社会，保护环境，就是在保护人类文明。
色彩特点：一花双色设计，同一款丝巾可通过折叠，产生两种不同佩戴效果，从而达到节约成本、节约购买次数等环保需求。材料特点：在材质上，采用PRET特殊材料，用3年时间开发海洋垃圾环保面料，3个塑料垃圾可制成一条丝巾。6个塑料垃圾即可做成书包，从材料出发，用科技与艺术结合的方式，改善海洋垃圾对生态造成的破坏，以此回归初衷——重塑。市场潜力：按2021年中国奢侈品消费行业统计，本产品如定价为980元，单品利润可达300%，且产品符合我国可持续发展战略，属于国家扶持项目，再一定程度上可减轻器械等硬性成本支出。生活方式：最终，产品的目的并非盈利为主，而是呼吁社会保护自然，尊重自然，将人类抛弃于大海的垃圾重新回收，打造“产品→回收→产品”的无限循环，从而改善生态的同时，塑造可持续生活方式。
Focusing on the current social pain point “plastic pollution”, this work is designed for recycling with plastic waste. Pattern features: This original work takes destroyed world heritage architectures including Notre Dame Cathedral and Yuanmingyuan (Old Summer Palace) as its major elements, implying that destructive human greed have caused the nature’s counterattack. It aims to advocates the idea that to protect the environment is to protect human civilization.
Color features: The “one pattern with two colors” design allows people to wear one same silk scarf with two different styles by simple folding. In doing so, it hopes to protect environment by save costs and reduce purchase. Material features: The scarf is made of PRET advanced material. It takes three years to develop environment-friendly fabrics from marine trash. Three pieces of plastic trash can be made into a silk scarf and six pieces can be made into a backpack. Starting from the utilized material, we combine technology and art to improve the ecological damage caused by marine trash, which verifies our original intention: remodeling. Market potential: According to the statistics of China’s luxury consumption industry in 2021, if this work is priced 980 RMB, the profit of each product can reach 300% of its cost. Besides, this product is in line with China’s sustainable development strategy. As a national support project, to a certain extent, some fixed costs such as costs on equipment can be reduced. Lifestyle: Ultimately, the purpose of products is not to make profits, but to call on the society to protect nature, respect nature, recycle the garbage abandoned by human beings in the sea, and create an infinite cycle of “product → recycling → product”, so as to improve ecology as well as to shape a sustainable lifestyle.
忧“绿”世界
作者: 刘芸芸
院校: 苏州大学
Anxious Green World
Designer: Liu Yunyun
School: Soochow University
“原谅绿”在我们眼中是充满贬义的词汇，大家对绿帽子更是敬而远之。但是为什么会出现这样的现象？于是我通过研究与思考，发现其背后的历史及社会文化缘由，并提取与原谅绿的相关元素以插画的形式展现，让人们了解“原谅绿”的来源及所处状况，并勇于追求自己喜爱的绿色，逃离忧“绿”世界。
“Forgiving green” is a derogatory phrase in Chinese, and Chinese people all stay away from the so-called “green hat”, which means cuckold. But why does this happen? Through research and thinking, I found historical, social and cultural reasons behind this phenomenon. These reasons are showed in the form of illustration by extracted elements of “forgiving green”, making people understand the source and situation of “forgiving green”, and have the courage to pursue their loved green colors and escape from any anxious green world.
狸奴闹元夕
作者: 刘泓嘉、高昊 | 导师: 祝军、隋囡
院校: 鲁迅美术学院
The Cat’s Yuanxi Festival
Designer: Liu Hongjia / Gao Hao
Adviser: Zhu Jun / Sui Nan
School: LuXun Academy of Fine Arts
狸奴是古人对猫的称呼，元夕又名上元节也就是我们传统的元宵节。现如今它已经被列入国家级非物质文化遗产。在古代，上元节是非常重要的节日，这一天，皇室与民间要进行诸如赏月、燃灯、猜灯谜等节日活动以此招福纳吉，热闹非凡。听到过一种浪漫的说法：在猫咪的眼里人类都是大猫。因此选择以猫咪的视角带我们走进上元佳节。以猫咪为主人公，在乡间、市井与宫殿中穿梭，庆祝，为我们展现一场古代的元夕盛会。
In ancient China, Yuanxi Festival, also known as Lantern Festival or Shangyuan Festival, was a very important festival. On this day, the royal family and the folks held festival activities such as watching the moon, lighting lanterns and guessing lantern riddles to pray for good luck. There was a romantic saying: in the eyes of cats, humans are all big cats. Therefore, this work guides us to Yuanxi Festival from the perspective of a cat. The Cat, as the protagonist, travels through the countryside, the city and the palace to celebrate the Festival, showing us a grand ancient Yuanxi Festival.
阿桶，阿桶
作者: 王颢珏 | 导师: 佐贺一郎
院校: 多摩美术大学
The Story of Barrel
Designer: Wang Haojue | Adviser: Saga Ichiro
School: Tama Art University
普鲁斯特的记忆
作者: 彭心语 | 导师: 赵璐、史金玉
院校: 鲁迅美术学院
Proustian
Designer: Peng Xinyu | Adviser: Zhao Lu / Shi Jinyu
School: LuXun Academy of Fine Arts
未来公园策划
作者: 方沛、曹若秋 | 导师: 郭奇、毛徳宝
院校: 中国美术学院
Future Park Planning
Designer: Fang Pei / Cao Ruoqiu
Adviser: Guo Qi / Mao Debao
School: China Academy of Art
梦见敦煌
作者: 吴玥、谭玲伟 | 导师: 李渭涛
院校: 西安工程大学
Dream of Dunhuang
Designer: Wu Yue / Tan Lingwei | Adviser: Li Weitao
School: Xi’an Polytechnic University
生声
作者: 付娆 | 导师: 彭飞
院校: 石家庄学院
SHENGSHENG
Designer: Fu Rao | Adviser: Peng Fei
School: Shijiazhuang University
六大神兽
作者: 彭心语 | 导师: 赵璐、孙梦灿
院校: 鲁迅美术学院
Six Great God Beast
Designer: Peng Xinyu | Adviser: Zhao Lu / Sun Mengcan
School: LuXun Academy of Fine Arts
我不李姐
作者: 殷政
院校: 武汉设计工程学院
I Don’t Understand
Designer: Yin Zheng
School: Wuhan Institute of Design and Sciences
同极磁性
作者: 刘煜槟 | 导师: 冯振安
院校: 成都理工大学
Homophore
Designer: Liu Yubing | Adviser: Feng Zhenan
School: Chengdu University of Technology
空间记忆
作者: 赵素磊 | 导师: 刘佳
院校: 北京师范大学
Spatial Memory
Designer: Zhao Sulei | Adviser: Liu Jia
School: Beijing Normal University
移动的条纹小人
作者: 陈诗怡 | 导师: 庞蕾
院校: 南京艺术学院
Moving Little Striped Men
Designer: Chen Shiyi | Adviser: Pang Lei
School: Nanjing University of the Arts
PATTERN EXPERIMENT
作者: 赵奕然 | 导师: 林涛
院校: Class Tao
PATTERN EXPERIMENT
Designer: Zhao Yiran | Adviser: Lin Tao
School: Class Tao
十二花神
作者: 张雨姣
院校: 郑州大学
Twelve Flower Goddess
Designer: Zhang Yujiao
School: Zhengzhou University
猫的薛定谔
作者: 朱嘉玮 | 导师: 何睿
院校: 广东工业大学
Schrodinger of the Cat
Designer: Zhu Jiawei | Adviser: He Rui
School: Guangdong University of Technology
爆炸头的日常
作者: 卫思博 | 导师: 程超
院校: 中南民族大学
The Daily Life of the Afro
Designer: Wei Sibo | Adviser: Cheng Chao
School: South-Central Minzu University
重生
作者: 马嘉骏 | 导师: John Benton
院校: 爱尔兰香农理工大学
Re-Born
Designer: Ma Jiajun | Adviser: John Benton
School: Technological University of the Shannon
贵妇俑的诞生
作者: 赵诗若 | 导师: 钟潇
院校: 西安美术学院
The Birth of the Terra Cotta Warrior
Designer: Zhao Shiruo | Adviser: Zhong Xiao
School: Xi’an Academy of Fine Arts
无处安放
作者: 雷杰然 | 导师: 郑宇
院校: 重庆移通学院
Nowhere to Put
Designer: Lei Jieran | Adviser: Zheng Yu
School: Chongqing College of Mobile Communication
虎啸生华
作者: 徐颖 | 导师: 原博
院校: 清华大学
Tiger
Designer: Xu Ying | Adviser: Yuan Bo
School: Tsinghua University
2021辛丑牛年祈福插画
作者: 张炜煊
院校: 华南农业大学
2021 Xinchou Year of the Ox Blessing Illustration
Designer: Zhang Weixuan
School: South China Agricultural University
内心世界
作者: 韦云虎 | 导师: 龙来
院校: 贵州大学
Inner World
Designer: Wei Yunhu | Adviser: Long Lai
School: Guizhou University
